Market Research institutions Juniper Research's latest report, consumers mobile cellphone application annual income is expected to close to $52 billion in 2016, the main benefit from consumer smart phones using and mass tablet computer market synchronous speed.
The report points out, operators across major stores (such as Android Market and OviStore) billing in income to increase. Also, in the choice of billing procedures large-scale deployment of means many stores after download income has transcended the download program (PPD) pay.
While smart cellphones in the forecast period will continue to occupy the application of huge income part, however, the report says, at the present time accounts for only of global income 7% of the tablet computer application products in 2016 will be jumped to 25%.
Highlights of the publisher's D2C meta opportunity
The report points out, in the long term, the application store model of excellence threat, this is because meta (a lower end users to the plugin application technology rely on markup language) facilitate the transition into a browser based on the environment. In addition, based on network application and cellphones more closely combined with that between local application advantages are reduced.
This in turn for content publishers with a huge opportunity to provide content-field, not depend on store distribution. Even so, the report's authors Windsor · dr horton (WindsorHolden) point out: "although we may see some large media publishers (especially those who rely on subscription revenue) will shift to direct to the consumer mode (D2C), there is no doubt that most company will take the measure. For most do not have direct to consumers by the flow of the size of the model, the company will continue to be the best store mode and the distribution system."
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